Journey to Heaven (JTH) is a nonprofit organization dedicated to improving the lives of the homeless population in South Florida. Their mission involves providing essential resources such as food, companionship, shelter, and counseling to those in need. In August of 2021, JTH approached our team to assist them in implementing a conference marketing strategy for their upcoming one-night event featuring renowned singer/songwriter Sinach. The primary goal was to sell over 1000 tickets to the event and raise awareness for their cause.
Challenge:
JTH faced the challenge of promoting their one-night event and selling a significant number of tickets within a limited timeframe. They required a comprehensive marketing strategy and compelling media assets to reach a wide audience and generate interest and participation in the event.
Objectives:
Solution:
Our team collaborated with Journey to Heaven to develop and execute a comprehensive conference marketing strategy, leveraging our expertise in marketing and media production. The following steps were taken to achieve success:
Strategy Development:
Design and Production of Media Assets:
Implementation and Campaign Management:
In-House Experience Support:
Results:
Through our collaboration with Journey to Heaven, the conference marketing campaign achieved significant success, leading to the following outcomes:
Extensive Campaign Reach:
The marketing strategy and media assets reached over 250,000 people, effectively raising awareness about JTH’s mission and the event.
The comprehensive reach resulted in a broader understanding of homelessness issues and increased public support for JTH’s cause.
Ticket Sales Success:
Sermon Clips, previously known as Hallelujah Social has been helping ministries of all sizes reach more people, impact communities, and fulfill the great commission. Here are some examples of our work:
Oceanside Church exists to point all people toward God’s best for their life: JESUS. Sunday's at Oceanside are all about encountering & worshiping Jesus, being challenged & encouraged through His Word, and having a great time in the community. We came alongside Oceanside to develop their web presence, content creation, and overall digital efforts to engage their local community.
Journey to Heaven (JTH) is a nonprofit organization dedicated to improving the lives of the homeless population in South Florida. Their mission involves providing essential resources such as food, companionship, shelter, and counseling to those in need. In August of 2021, JTH approached our team to assist them in implementing a conference marketing strategy for their upcoming one-night event featuring renowned singer/songwriter Sinach. The primary goal was to sell over 1000 tickets to the event and raise awareness for their cause.